WellCart
WellCart is an AI-powered grocery assistant that converts dietary preferences and health needs into shoppable lists with recipes and nutrition insights. Orders can be placed through Instacart or, via AI agents, with additional retailers that lack formal ordering systems, creating a seamless food-as-medicine shopping experience.
AI
UX
UI
Product Design
Project Overview
Industry: SaaS, Health Tech
Timeline: on-going
My Role: Technical Co-Founder
HIL Health's second product — I served as full-stack developer, leading product design in Figma. I integrated OpenAI for meal planning, Instacart APIs for ordering, and payment flows via Stripe to deliver a seamless food-as-medicine experience. I also ran into an issue with Bubble.io's backend workflow silently failing while attemping to iterate nested JSON array. so built a lightweight serverless API using Vercel Edge Functions to normalize dynamically generated meal-plan data for WellCart. The function accepts raw recipe payloads from our AI system and transforms them into fully structured, production-ready objects — including cleaned recipes with unique IDs, a flat ingredient list with recipe references, and a merged shopping list that deduplicates items and sums quantities automatically. Designed for low latency and high scalability, this Edge Function acts as the transformation layer between our AI meal generator and the Bubble app, ensuring every plan is normalized, predictable, and ready for downstream workflows like Instacart ordering.
https://wellcart-js-api.vercel.app/api