Kevin Connell

Product Leader & Developer

Experienced leading software development, SaaS, health tech and people. Currently focused on client relations, AI app development, web design, and product validation for start up’s and small businesses. Known for translating complexity into clarity and aligning stakeholders for improved delivery momentum

Work in action

A look at the products I’ve designed, built, and launched.

WellCart Vendor Eligibility

A rapid-prototype Next.js application built to automate vendor onboarding for Wellcart. Leveraging AI-assisted coding, I deployed this solution to replace manual workflows, allowing us to quickly populate our agentic system with local agriculture data for automated batch ordering through Instacart's API Developer Platform

Next.js

JSON

Web Design

AI

WellCart Vendor Eligibility

A rapid-prototype Next.js application built to automate vendor onboarding for Wellcart. Leveraging AI-assisted coding, I deployed this solution to replace manual workflows, allowing us to quickly populate our agentic system with local agriculture data for automated batch ordering through Instacart's API Developer Platform

Next.js

JSON

Web Design

AI

Reflecta Health

Reflecta is a native app that gives patients structured space to reflect between sessions, strengthening the therapeutic process. Users can journal freely, receive optional AI-powered summaries, and choose to share insights directly with their therapist. The app is designed to reduce gaps in care and deepen therapist-patient connection.

Product Design

AI

UX

UI

SaaS

Reflecta Health

Reflecta is a native app that gives patients structured space to reflect between sessions, strengthening the therapeutic process. Users can journal freely, receive optional AI-powered summaries, and choose to share insights directly with their therapist. The app is designed to reduce gaps in care and deepen therapist-patient connection.

Product Design

AI

UX

UI

SaaS

Periodical

Periodical is a personalized media platform that transforms curated digital content into beautifully formatted, distraction-free booklets. Each issue (up to 80 pages) is tailored to a subscriber’s interests—integrating their favorite RSS sources, highlighting new writers, and delivered either digitally or as a physical print, enhancing the modern reading experience.

UI

UX

Product Design

Stripe API

Periodical

Periodical is a personalized media platform that transforms curated digital content into beautifully formatted, distraction-free booklets. Each issue (up to 80 pages) is tailored to a subscriber’s interests—integrating their favorite RSS sources, highlighting new writers, and delivered either digitally or as a physical print, enhancing the modern reading experience.

UI

UX

Product Design

Stripe API

WellCart

WellCart is an AI-powered grocery assistant that converts dietary preferences and health needs into shoppable lists with recipes and nutrition insights. Orders can be placed through Instacart or, via AI agents, with additional retailers that lack formal ordering systems, creating a seamless food-as-medicine shopping experience.

AI

UX

UI

Product Design

WellCart

WellCart is an AI-powered grocery assistant that converts dietary preferences and health needs into shoppable lists with recipes and nutrition insights. Orders can be placed through Instacart or, via AI agents, with additional retailers that lack formal ordering systems, creating a seamless food-as-medicine shopping experience.

AI

UX

UI

Product Design

Full Stack Development

API's

Visual Design

User Interface Design

Product Design

User Experience Design

User Research

Pitch Deck Design

Design Systems

What I bring to the table

Built through failing forward

Behind the computer

I help startups turn big ideas into products people actually use. Whether it’s an MVP that converts or a pitch deck that wins funding, I focus on speed and results over endless revisions. I’m a product validation nerd who loves pressure-testing ideas early and running lean. When I’m not building, you’ll find me stargazing, mountain biking, or hanging out with my amazing family

Kind words from Clients

I came to Kevin with a big idea, and he gave me honest, straightforward feedback about what still needed validation. He quickly outlined how we could test the concept and run as lean as possible. From there, he designed the entire product while consistently involving me in the process and asking for my feedback.

Alex Fylnn

Founder, Reflecta

Kevin did an awesome job with my app. It's an older app with a lot of complex pages and flows, and he was able to find the specific areas I needed updated. He told me everything he was going to do before he did it, and submitted work for review promptly. He's got a great product mindset as well, always thinking about how to improve the customer experience.

Upwork Client

Agnecy Owner

Kevin has a great product sense and brings a thoughtful perspective to every project he joins. On the Periodical project, he contributed meaningfully to both the "Add Sources" menu and the onboarding flow, approaching each with a clear understanding of user needs. He collaborates not as a contractor, but as a true member of the team—proactive, communicative, and always focused on delivering value.

Josh Todd

Agency Owner